Sign Industry: Tulsa's Billboards Too Bright

[JCnOwasso]

On my way home last night I noticed the sign was somewhat fixed.  There are no more animated screens, the delay between screens is where it should be (around 8 seconds).  It is still bright, though they did tone it down.  It does not look like it is within regulations, but it is amplified by the fact that it is in a completely dark area.  The one up on the hill next to the Smith Farm Market is or appears to be significantly dimmer.

[patric]

On my way home last night I noticed the sign was somewhat fixed.  There are no more animated screens, the delay between screens is where it should be (around 8 seconds).  It is still bright, though they did tone it down.  It does not look like it is within regulations, but it is amplified by the fact that it is in a completely dark area.  The one up on the hill next to the Smith Farm Market is or appears to be significantly dimmer.

It would be nice to find out who's regulations they are following, and who on Owasso government was saying it was "perfectly legal" all along.
For a rural setting with no city lights, it's luminance should not be much above 100 NITS (candelas per square meter) but that may not be ordained in Owasso.

Can anyone see who the owner/operator of the sign is?

Now, there's the new LED billboards on each side of the Downstream Casino on 44 that have full TV-like animation and are an insanely bright assault on turnpike traffic.  Don't tell me those are on indian land...

[patric]

In addition to the debate over billboards' place in the community, commissioners now also must consider LED displays that are much more visually jarring, leading to concerns about their safety. In 2007, two studies, conducted by the Virginia Tech Transportation Institute and Tantala Associates, concluded the signs did not pose a danger. Both were funded by the industry, though, and have been disputed by critics and in a peer review commissioned by the Maryland State Highway Administration. Stakeholders in the debate are awaiting a more extensive Federal Highway Administration study on the displays, which is due out later this year. In the meantime, municipalities from Reno, Nev., to Bonita Springs, Fla., are reviewing their sign codes to determine how bright the signs should be, where they may be placed, and whether LED billboards should be allowed at all.

[patric]

Court sets precedent in upholding billboard ban
http://tinyurl.com/bv3529u

Mount Laurel Township's years-long effort to preserve community character and improve traffic safety by banning the construction of billboards has paid off with a recent vindication from the U.S. Court of Appeals for the 3rd Circuit.

The Court dismissed an appeal by Interstate Outdoor Advertising to reverse a September 2011 decision in U.S. District Court in New Jersey by Judge Robert Kugler, who ruled in Mount Laurel’s favor.

The entire 3rd Circuit is impacted by the case, which set a precedent in the U.S. Court of Appeals.

"Towns have constitutional authority, under the First Amendment, to prohibit billboards within their borders, if an ordinance is based on traffic safety and aesthetic concerns"


Related:
In a major setback for some billboard companies, the California Supreme Court has unanimously declined to review an L.A. court ruling that could force the city to revoke permits for video billboards and to have them removed.
http://www.kcet.org/shows/socal_connected/rawfeed/update/update-in-setback-for-billboard-company-ca-supreme-court-denies-case-review.html