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Talk About Tulsa => Other Tulsa Discussion => Topic started by: Ed W on January 22, 2013, 06:53:15 PM

Title: AA new livery
Post by: Ed W on January 22, 2013, 06:53:15 PM
I took a few photos at a display featuring AA's first 737 in the new paint job.  It was shiny.  The employees present - most of who lost wages, vacation, sick days, retirement funding and more - demonstrated an outpouring of enthusiasm that spread across the hangar floor, becoming nearly ankle deep in places.  To call it underwhelming would be far too gracious.  A company that's in bankruptcy is planning to spend millions changing its corporate logo.  It's the New Coke of the airline industry.

I'm particularly fond of the irony of the "Winning Together" banner over on the left.

(https://lh3.googleusercontent.com/-wdjBPyWzg2Q/UP8v7h2VbuI/AAAAAAAAK80/as0c7ldIl4Q/s640/JAN_22_2013_ejwagner_022.JPG)
Title: Re: AA new livery
Post by: Conan71 on January 22, 2013, 07:58:33 PM
The timing was poor, to say the least.  Management is obviously in la-la land.
Title: Re: AA new livery
Post by: Hoss on January 22, 2013, 08:06:12 PM
Quote from: Conan71 on January 22, 2013, 07:58:33 PM
The timing was poor, to say the least.  Management is obviously in la-la land.

When have they not been over at AA?
Title: Re: AA new livery
Post by: davideinstein on January 22, 2013, 08:22:33 PM
Awful management.
Title: Re: AA new livery
Post by: Red Arrow on January 22, 2013, 09:30:02 PM
The new logo is kind of non-descript to me.  It's not bad but it doesn't really say airplane or airline.  I can understand losing the polished aluminum look with so many components being composite now.

Running the "American" through the windows doesn't do anything favorable for me either.  It just makes it difficult to read.
Title: Re: AA new livery
Post by: Gaspar on January 23, 2013, 08:43:34 AM
I actually like the new logo, but agree that reinventing marketing imagery is unwise based on their current problems.  The primary issue with AA and other airlines is related to service delivery, not marketing and graphics. 

My favorite airlines logo was actually this one.
(http://kotv.images.worldnow.com/images/15686707_BG2.jpg)
(http://airchive.com/galleries/6139.jpg)

Too bad that deal ended up being a mess for Tulsa.
Title: Re: AA new livery
Post by: Hoss on January 23, 2013, 08:49:05 AM
Quote from: Gaspar on January 23, 2013, 08:43:34 AM
I actually like the new logo, but agree that reinventing marketing imagery is unwise based on their current problems.  The primary issue with AA and other airlines is related to service delivery, not marketing and graphics. 

My favorite airlines logo was actually this one.
(http://kotv.images.worldnow.com/images/15686707_BG2.jpg)
(http://airchive.com/galleries/6139.jpg)

Too bad that deal ended up being a mess for Tulsa.

I liked it too.  I flew them once to Albuquerque.  Those old Dornier 328jets were about as loud as any I've ever been in.

You know that essentially to come into creation, Great Plains bought the remnants of Ozark Airlines?  Their callsign with ATC remained Ozark until their dying day here in Tulsa.
Title: Re: AA new livery
Post by: Oil Capital on January 23, 2013, 01:45:47 PM
Quote from: Hoss on January 23, 2013, 08:49:05 AM
I liked it too.  I flew them once to Albuquerque.  Those old Dornier 328jets were about as loud as any I've ever been in.

You know that essentially to come into creation, Great Plains bought the remnants of Ozark Airlines?  Their callsign with ATC remained Ozark until their dying day here in Tulsa.

To be clear the "Ozark" that became Great Plains was the new Ozark, not the original Ozark of white planes with green logos based in St. Louis.  (The original Ozark merged with TWA circa 1986.)
Title: Re: AA new livery
Post by: Hoss on January 23, 2013, 01:49:05 PM
Quote from: Oil Capital on January 23, 2013, 01:45:47 PM
To be clear the "Ozark" that became Great Plains was the new Ozark, not the original Ozark of white planes with green logos based in St. Louis.  (The original Ozark merged with TWA circa 1986.)

Correct, but they were still calling themselves 'Ozark' on the ATC wire up until GP shuttered.

Guess you'd have to listen/know Tulsa ATC to know that.
Title: Re: AA new livery
Post by: sauerkraut on January 23, 2013, 02:58:07 PM
It's not bad. My favorite airline was Braniff, anyone remember them? They had multi-colored aircraft- each plane was a different color- and they were cheap. They had charter flights out of D/FW non-stop to Las Vegas Nevada. This was in the mid-1980's. The hub may have been in D/FW but not sure.
Title: Re: AA new livery
Post by: Townsend on January 23, 2013, 02:59:52 PM
Quote from: sauerkraut on January 23, 2013, 02:58:07 PM
It's not bad. My favorite airline was Braniff, anyone remember them? They had multi-colored aircraft- each plane was a different color- and they were cheap. They had charter flights out of D/FW non-stop to Las Vegas Nevada. This was in the mid-1980's. The hub may have been in D/FW but not sure.

Get back to work Mary.
Title: Re: AA new livery
Post by: Gaspar on January 24, 2013, 02:02:01 PM
Quote from: sauerkraut on January 23, 2013, 02:58:07 PM
It's not bad. My favorite airline was Braniff, anyone remember them? They had multi-colored aircraft- each plane was a different color- and they were cheap. They had charter flights out of D/FW non-stop to Las Vegas Nevada. This was in the mid-1980's. The hub may have been in D/FW but not sure.

The flying jelly beans.
Title: Re: AA new livery
Post by: Conan71 on January 24, 2013, 02:38:04 PM
Hughes AirWest flew all yellow DC-9's.  They called themselves "The Top Banana In The West"
Title: Re: AA new livery
Post by: DolfanBob on January 24, 2013, 03:28:51 PM
Quote from: Townsend on January 23, 2013, 02:59:52 PM
Get back to work Mary.

OK I have seen this several times. Let me in on the joke.
Title: Re: AA new livery
Post by: Townsend on January 24, 2013, 04:48:40 PM
Quote from: DolfanBob on January 24, 2013, 03:28:51 PM
OK I have seen this several times. Let me in on the joke.

Sauer is obviously Mary Fallin.  Keep that in mind every time you see a sauerpost.  Gott in himmel.
Title: Re: AA new livery
Post by: Hoss on January 24, 2013, 08:32:21 PM
Quote from: Townsend on January 24, 2013, 04:48:40 PM
Sauer is obviously Mary Fallin.  Keep that in mind every time you see a sauerpost.  Gott in himmel.

I guess Dolphin fans are a little behind the rest of us.

;D  J/k DB.  It's all good.
Title: Re: AA new livery
Post by: guido911 on January 24, 2013, 10:53:08 PM
Quote from: Gaspar on January 24, 2013, 02:02:01 PM
The flying jelly beans.

http://www.youtube.com/watch?v=Z-EbALVUvfI
Title: Re: AA new livery
Post by: DolfanBob on January 25, 2013, 08:47:36 AM
Quote from: Hoss on January 24, 2013, 08:32:21 PM
I guess Dolphin fans are a little behind the rest of us.

;D  J/k DB.  It's all good.

I know Hoss. I read as much as I can on here before I go all stupid and have to ask. I thought the reference was about the same as calling him a Nancy Boy.