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March 28, 2024, 08:51:15 am
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Author Topic: "Tulsa Brand" Slogans  (Read 21166 times)
mh10
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« on: March 14, 2006, 03:16:16 pm »

My suggestion for a slogan for a Tulsa brand:

"Tulsa: Please Visit, But Don't Stay"

(Okay, so I stole that slogan from Oregon, but I still like it - and I like Tulsa as a mid-sized city.)
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Townsend
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« Reply #1 on: November 28, 2012, 12:26:36 pm »

Tulsa Mayor Dewey Bartlett is on a quest to find our fine city a new slogan, or "brand."

Ginnie Graham: New city nickname demands generosity

Quote
If Oklahoma is OK, then Tulsa is "Fair to Middlin.'"

Tulsa Mayor Dewey Bartlett is on a quest to find our fine city a new slogan, or "brand."

These monikers seem forced when a city names itself.

It's like a nerdy kid trying to be popular by giving himself a nickname.

But "Oil Capital of the World" doesn't work anymore because it hasn't been true for decades.

Trying to be cool: On the table so far: "Tulsa's Cool" and "Creative Center of the United States."

Rule No. 1 about being cool is not to say you're cool. Refer to my earlier nerdy kid example.

The other lacks pizzazz and catchiness.

The mayor is right that we ought to think about how others view us.

If our mission statement doesn't match at least some of our reality, it'll just look silly.

Very funny: It's easy to mock this project. So, let's get it out of the way.

From a very unscientific survey of my online social circles, here are among the best send-ups:

"Tulsa: Austin without the cool stuff"

"City of Construction"

"Where a River Almost Runs Through It"

"Tulsa: You can set your watch back to it"

"Casino Country"

That said, Tulsa is like my family.

It's fair for me to tease and poke fun at it, but I don't want anyone else to do it.

No place like home: Despite the digs, most people are sincere about enjoying our city.

Tulsa offers Oklahoma's best in fine arts, dining, museums, trails and shopping. Our downtown and entertainment districts are also undergoing a renaissance.

Among the love my compatriots have shared:

"Eden on the Prairie"

"City of Heart and Beauty"

"Heart of America and Route 66"

"Oasis in Oklahoma"

"Natural. Bold. Generous"

Positive attention: It would be nice if our community could find common ground for this endeavor.

National attention usually comes from bad news.

Intolerance has been part of this - from the 1921 Race Riot to this year's Good Friday racially motivated shootings.

It doesn't help that we have dueling Christmas/holiday parades.

Our city and state pop up on lists showing poor performance in health, poverty, drug abuse, incarceration rates and other societal issues.

In our favor, we have innovative minds and determined hearts working to right those wrongs.

Finding agreement on this one, single thing would be a huge leap of progress.

We care, we share: Coming up time and again is generosity.

Perhaps, "City of Giving," "Home of Generosity" or "America's Most Generous City."

Tulsa has the nation's largest community foundation. Our city consistently ranks high in per capita giving, which includes all those $1 and $5 donations given by individuals.

There are some Mr. Potters out there grouching about this attracting people "looking for a handout."

That's a cynical view and one not worth pondering.

Secular and faith groups reach across the divide in Tulsa whenever disaster strikes, whether local or national.

Known as the city of praying hands, Tulsa is often the model how to hold hands.

Tulsa is more than OK, fine or even comfortable.

We're ready for a new image and one showing unity.


Read more from this Tulsa World article at http://www.tulsaworld.com/news/article.aspx?subjectid=732&articleid=20121128_11_A11_IfOkla584999
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RecycleMichael
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« Reply #2 on: November 28, 2012, 01:10:53 pm »

The "Oasis in Oklahoma" was my contribution.
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Townsend
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« Reply #3 on: November 28, 2012, 01:24:55 pm »

"The Paris of Oklahoma" per Chandler on Friends.
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Townsend
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« Reply #4 on: November 28, 2012, 01:30:53 pm »

I just realized this thread was started in national/international politics.  My bad.


Maybe move it to Development?
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« Reply #5 on: November 28, 2012, 01:36:41 pm »

I just realized this thread was started in national/international politics.  My bad.


Maybe move it to Development?

You have two more wishes.
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Townsend
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« Reply #6 on: November 28, 2012, 01:49:36 pm »

You have two more wishes.

Ooooo, a coke and another genie.
« Last Edit: November 28, 2012, 02:00:32 pm by Townsend » Logged
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I might be moving to Anguilla soon...


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« Reply #7 on: November 28, 2012, 01:53:23 pm »

Ooooo, a coke Marshall and another genie.

FIFY.   Grin
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« Reply #8 on: November 29, 2012, 09:31:43 am »

I'm sure they will try to spend ten's of thousands of dollars for this when they can hop on a few sites like Fivvr, a few creative facebook groups and come up with something more creative than anything a "consultant" could do...and for free or close to free..
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« Reply #9 on: November 29, 2012, 09:55:47 am »

"Athens on the Arkansas"
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« Reply #10 on: November 29, 2012, 09:57:16 am »

"Athens on the Arkansas"

That could make for some interesting development in Riverparks.
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AquaMan
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Just Cruz'n


« Reply #11 on: November 29, 2012, 11:11:14 am »

I'm sure they will try to spend ten's of thousands of dollars for this when they can hop on a few sites like Fivvr, a few creative facebook groups and come up with something more creative than anything a "consultant" could do...and for free or close to free..

Even though that is likely to come up with a very fine slogan, the problem is, that process is not defensible. Would you like to be a public servant who has to tell disgruntled residents that you chose that slogan after cruising the net and testing it on facebook?

Unfortunately, unless some positive event happens which explodes into a universally accepted bumper sticker emotion, we'll have to pay someone to put their creative genius on the line for us.

Tulsa...Sponge Worthy Wink
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onward...through the fog
DolfanBob
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« Reply #12 on: November 29, 2012, 11:33:48 am »

I still like. "Tulsa, The pretty Oklahoma City"
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Ed W
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« Reply #13 on: November 29, 2012, 12:30:10 pm »

I've always liked "Livin' on Tulsa Time."

[youtube]http://www.youtube.com/watch?v=omwpY42J1Fk[/youtube]

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Ed

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« Reply #14 on: November 30, 2012, 09:07:05 am »

The only brand I   can think of is: "Tulsa, America's number one "T" Towne" -It's short & to the point.  Cheesy
« Last Edit: November 30, 2012, 09:29:48 am by sauerkraut » Logged

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